Nevergrind’s Kickstarter campaign has been a benefit beyond merely meeting its campaign’s financial goals. It also reaped the benefits of its month-long, $0 marketing campaign. The campaign saw considerable success despite spending no money on marketing by spreading the world in relevant forums and subreddits.
Here’s an interesting metric: Thirty percent of Nevergrind’s pageviews in its entire history have happened in the last 30 days! The website was established in September 2012, a month which garnered a mere three pageviews. In the last thirty days, 80,000 pageviews have been counted by Google Analytics. This is remarkable growth considering that the website has had 267,000 pageviews in its entire history!
It will be interesting to see how well this growth holds up and if enough content and features can be added quickly enough to keep users engaged in the long haul.
